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What do you need to know about 2024 Fall/Winter trends? Let’s take a brief look together. First, the fall/winter 2024 fashion trends point to a season of authentic, life-oriented, durable and functional pieces. Fantastic designs are replaced by pieces that are adapted to everyday life and find elegance in simplicity. Especially in outerwear, voluminous, textured and flamboyant fabrics come to the fore, while details that warm us up play a significant role in the fashion world. Shearling, faux fur, feathers and voluminous outerwear provide warmth and comfort.

Matthieu Blazy, Bottega Veneta’s creative director, defines this season’s general spirit as “making the everyday monumental”. While the designs are combined with tweed, plaid, Aran and Arji knits evoking the classic English countryside, nostalgic ski sweaters are also making a comeback. These pieces, which refer specifically to winter sports fashion, are a longing for the climate changes of the modern age. However, these trends are different from the ‘gorpcore’ style, symbolizing a more sophisticated winter chic.

Another striking detail in the collections is the sense of ‘protection’. As a reaction to wars, the rise of populism and political tensions around the world, the fashion world prefers to offer designs that provide comfort and security. Henry Zankov emphasizes the feeling of embrace in clothing with his collection ‘Hold Me Closer’. “I wanted to give the feeling of someone being with you in your clothes,” says Zankov, and his collection includes pieces that envelop and protect. This shows that the fashion world is adopting an attitude that embraces people and offers a warm and safe space rather than political turmoil.

Camouflage patterns also find a new place in the fall/winter 2024 collections. The ‘damoflage’ patterns designed by Pharrell Williams for Louis Vuitton stand out as a modernized version of classic camouflage. These patterns reinforce the theme of integration with nature. High collars also support this theme, protecting from the cold and allowing one to hide oneself.

This season’s colour palette is also quite remarkable. Pieces in dark red wine tones are frequently found in collections. This colour adds a warm touch to the cold and gloomy winter months. At the same time, it stands out as a calming and relaxing tone that reflects the spirit of the season.

Fall/Winter 2024 Trends

Casual Wear and Separate Pieces

For fall/winter 2024, designers focus more on casual wear and mix-and-match separates. When we hear this theme of ‘reality’ in fashion, we understand that functional and practical pieces are at the forefront instead of complex and extravagant designs. However, this ‘reality’ does not mean the designs will be gloomy and dull. On the contrary, different fabric textures, detailed craftsmanship and rich colour palettes combine elegance and functionality.

Volume and Tactility in Outerwear

Outerwear is one of the most striking pieces of the season. Voluminous coats, shearling coats, faux fur jackets and furry details provide warmth in the cold winter months and add a vivid air to the wearer. Especially touch pieces give the message of “wear me and feel me”. You can catch a glam vibe inspired by Diana Ross or Carrie Bradshaw or embrace the bohemian style revitalized at Chloé. Fall and winter trends are not only about dressing for cold weather but also about offering people a kind of protection and comfort. Clothing, like a shield, protects the wearer from the world’s cold and harsh realities.

As a result, the fall/winter 2024 season promises a protective and comforting fashion experience in tune with the real world, combining functionality and elegance. Instead of fantastical designs, the emphasis is on warm, embracing and functional pieces. Tweed, plaid, shearling and faux fur details are this season’s essentials. In addition, nostalgic and nature-integrated pieces such as ski sweaters and camouflage patterns are reborn in the fashion world. The main message of this season is clear: Fashion not only looks stylish but also provides comfort and safety.

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